You might be wondering if 2021 is the right time to start a new business. There are many more opportunities online for you to find your niche. Also, with the pandemic, many good, talented people are looking for work.

If you are not sure where to start, here are a few things to help you get started.

One of the most frequent questions my clients ask me is, “What should I be doing to market my business?” These days when people hear the word marketing, they most often think of social media and how to sell their product or service by posting online. Ten years ago, that was not the case; marketing platforms will change, but there are basic principles that will not.

The COVID pandemic has created new challenges for small businesses and one of the best ways to overcome these challenges is through increasing your avenues of revenue. To help small businesses, we asked business leaders and financial advisors their best ideas and tools for how to increase these avenues. From utilizing Mailchimp to revenue trackers, here are 10 ways that may help your business increase multiple avenues of revenue.

As a business owner for more than a decade, I’ve had the opportunity to meet many business owners and observe how they run their businesses. While some are busy going to networking meeting after networking meeting, others are laser-focused on connecting with their target clients and power partners.

Curious as to how you can utilize TikTok for your business? Here's what you need to know to get started today!

In an ever-changing world and business space, it can be extra challenging to not only find your customer base but to connect with them on a deep level. Take away community events and everyday conversations with strangers in coffee shops and in the office, and you’re left with little customer engagement and interaction.

Now's the perfect opportunity for to use social media as a tool to connect with your community and attract new customers.

How do you connect with your network, potential customers, and clients?

1. Choose the platforms where your customers are spending time.

2. Be consistent in how often you post and in what you’re posting.

3. Track ideas using a tool like Google Sheets, Airtable, or Asana.

4. Schedule posts.

5. Engage with your audience.

To help your small business compete with larger brands amidst this pandemic, we asked business leaders and PR experts this question for their best tips. From dialing into the customers to leveraging relationships to boost brand personality, there are several tips that may help your small business stay in competition with larger brands as the pandemic continues.

Growing a successful business comes down to one major thing: driving more leads for your business, and turning those leads into business opportunities. Join Darin Adams, Marketing Conversion Evangelist with Keap, as he shares growth strategies your business can activate on starting right now.

Social media is always evolving, especially with increased interest and engagement on apps like TikTok and Community. What should small businesses be focused on in 2021?

To help you find the best social platforms for your small business, we asked PR experts and business leaders this question for their best tips. From LinkedIn to TikTok, there are several social media platforms that may be perfect for your small business.

Over the years, KLM Consulting has had the opportunity to talk with hundreds of entrepreneurs and small business owners about their journey. The general consensus seems to be that there are resources to help people get started and succeed, but they wish they knew about them sooner. The ideas are plenty, which makes it challenging to know which steps to do first, second, or at all. These steps for new business owners will help protect, grow, and market your business.

With summer temperatures comes summer energy bills. Fortunately, there are easy actions you can take now to save money and energy on your next bill. Webinar recording is included from presenter, Caryn Massey of SWEEP (Southwest Energy Efficiency Project)

When is it time to have your business looked at by an outside lens? If what you are doing now isn’t working or you are struggling for what to do next, especially during the pandemic, it might be time. Sometimes the best decision is to take a step back. If your to-do list seems never-ending and you are feeling overwhelmed it is okay to ask for help. Who do you know that can help you within your circle or extended network? As a small business owner myself, I understand the challenges and I am here to be a resource for all your outside perspective needs.

You have a brilliant idea for a new business. The easy part is done! Now it’s time to dig into the more challenging aspect of entrepreneurship: the five essential steps that get you from idea to reality and, of course, profit.

There is a lot of talk in corporate circles about how business leaders can inspire employees to be more productive, to accomplish more in less time, and to feel an increased sense of focus on a regular basis.

One of the most frequent questions my clients ask me is, “What should I be doing to market my business?” These days when people hear the word marketing, they most often think of social media and how to sell their product or service by posting online. Ten years ago, that was not the case; marketing platforms will change, but there are basic principles that will not

You might be wondering if 2021 is the right time to start a new business. There are many more opportunities online for you to find your niche. Also, with the pandemic, many good, talented people are looking for work.

If you are not sure where to start, here are a few things to help you get started.

As a local business owner, one of the best ways you can set yourself apart from the competition is giving a great customer experience, every time. Check out some easy tips to ensure your customer service is always exceeding expectations.

As a successful entrepreneur, you’ve strived to do everything right. You’ve built a thriving business from scratch and created a beautiful website complete with merchandise and you’re seeing hundreds of visitors every day. There’s just one little problem, hardly anyone’s buying anything. What’s the deal?