Master Your Cash Flow: Strategies for Business Success

Is your cash flow more guesswork than strategy? This engaging session, led by financial expert Aldo Aprile, will break down actionable strategies to streamline your finances and achieve sustainable growth. Whether you're just getting started or looking to fine-tune your approach, this workshop has something for everyone.

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Branding Basics for Small Businesses

Effective branding is crucial for small business success, helping build trust and recognition. Start by defining your mission, values, and unique value proposition. Create a cohesive brand identity, including a memorable logo, consistent colors, and messaging that aligns with your audience. Use digital platforms strategically to amplify your brand presence. For more insights, visit this article.

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 What You Need to Know Before Creating Your Own Small Business Website 

Building your small business website can feel like a daunting task, but with the right preparation, you can make the process smooth and even enjoyable. We’ve created a step-by-step video tutorial featuring Google Sites, Wix, Squarespace, and Shopify to guide you through the process.

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Why You Need To Be Active On LinkedIn

LinkedIn is the only platform that is not oversaturated that consists of professionals and decision makers who are also consumers. You can easily increase visibility for your business by being visible (active) on LinkedIn..

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Podcast Lori Cothrun Podcast Lori Cothrun

The Best-Kept Secret in Event Planning: Perry Consulting Ep 55

In this episode of Arizona Good Business Radio, host Thomas Barr chats with Nicole Bennett, the owner of Perry Consulting, about her journey from part-time event planning to building one of Arizona’s most respected event management companies. Nicole shares her philosophy of treating vendors as partners, her company’s non-traditional marketing approach, and her ability to stay calm and adapt to the unexpected through a wide variety of community events.

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Podcast Lori Cothrun Podcast Lori Cothrun

The Legal Necessities: Building Trust for Local Businesses Ep 54

On this episode of Arizona Good Business, Lindsay Leavitt from Gallagher & Kennedy joins to discuss his passion for providing quality legal services to small businesses in Arizona. After witnessing the challenges of operating a small business through his father's experience, Lindsay committed himself to ensuring entrepreneurs receive the best support without breaking the bank.

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How to Be Found Online: Strategies for Small Businesses

Sophia Lovasz is a retail pro with a rich background—from working in her parent's beauty supply shop to running college bookstores for 20 years. She’s all about helping people chase their ideas and guiding businesses to grow strategically. A big believer in using digital tools to reach new customers and sustain business success, Sophia is busy creating training programs and curriculum to solve business challenges and boost our local economy through e-commerce.

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Customer Service & Relationships Lori Cothrun Customer Service & Relationships Lori Cothrun

Your Local Touch for the Holidays

Join us for an insightful session on how small businesses can highlight their local charm and connect with their communities during the holiday season. Learn practical strategies to infuse local messaging into your marketing, attract more customers, and collaborate with fellow businesses. Walk away with actionable tips to boost your visibility and increase revenue, making this holiday season your most successful yet.

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Fuerza en Acción: Estrategias de Redes Sociales Personalizadas para Negocios

¿Estás listo para diseñar una estrategia de redes sociales hecha a la medida de tu negocio?

En este taller, dirigido por Arianny Valle, creadora de contenido y fundadora de Arianny Rocks LLC, descubrirás cómo aplicar el método de la Estrategia Estrella para desarrollar una estrategia de publicación efectiva y personalizada.

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Podcast Lori Cothrun Podcast Lori Cothrun

Connecting with the Compost Crowd E53

In this episode of Arizona Good Business Radio, Thomas Barr chats with Kathleen Ventura, founder of Compost Crowd, about her journey from seeing compost pickup services in Columbus, Ohio, to launching a similar service in Northern Arizona in 2018. She shares how she and her husband started with just ten buckets, growing their business across Sedona and Flagstaff, and achieving the impressive milestone of diverting over 600 tons of waste from landfills, underscoring their commitment to sustainability.

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Podcast Lori Cothrun Podcast Lori Cothrun

Friends of the Verde River - Preserving Arizona’s Future through the Verde River E52

In this episode of “Arizona Good Business” with host, Thomas Barr welcomes David Gressly and Isaac Dudley with Friends of the Verde River, discussing their work to protect and preserve the Verde River in Arizona. They shared how their organization employs a scientific approach, such as implementing a comprehensive water monitoring program, to inform better decision-making and resource allocation – as well as getting the community connected to the river. They also discuss the success of the River Friendly Living program, which encourages water conservation and habitat improvement by engaging a broad range of stakeholders, from homeowners to businesses.

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I Hate Networking & How I Got Over It

Are you tired, aggravated, flustered by the post-pandemic explosion of networking events that are sucking up your time and money with little ROI? Denise will share three tips on how to save time, money and aggravation. She will admit how she hated networking, too, and how you can get over it!

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Business Formation & Structure Lori Cothrun Business Formation & Structure Lori Cothrun

Mitigating Risk in Your Business

We all take calculated risks. Whether it’s speeding and hoping to avoid a ticket, or buying a stock based on a friend’s tip in the hopes of striking it rich, risk is a part of life. For business owners, starting a company itself is a significant risk, but mitigating risk wherever possible is the best business strategy. Risks that are not calculated, but merely unidentified can impact your business.

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