You have a brilliant idea for a new business. The easy part is done! Now it’s time to dig into the more challenging aspect of entrepreneurship: the five essential steps that get you from idea to reality and, of course, profit.

There is a lot of talk in corporate circles about how business leaders can inspire employees to be more productive, to accomplish more in less time, and to feel an increased sense of focus on a regular basis.

One of the most frequent questions my clients ask me is, “What should I be doing to market my business?” These days when people hear the word marketing, they most often think of social media and how to sell their product or service by posting online. Ten years ago, that was not the case; marketing platforms will change, but there are basic principles that will not

You might be wondering if 2021 is the right time to start a new business. There are many more opportunities online for you to find your niche. Also, with the pandemic, many good, talented people are looking for work.

If you are not sure where to start, here are a few things to help you get started.

As a local business owner, one of the best ways you can set yourself apart from the competition is giving a great customer experience, every time. Check out some easy tips to ensure your customer service is always exceeding expectations.

As a successful entrepreneur, you’ve strived to do everything right. You’ve built a thriving business from scratch and created a beautiful website complete with merchandise and you’re seeing hundreds of visitors every day. There’s just one little problem, hardly anyone’s buying anything. What’s the deal?

Over the past few weeks everyone’s life has been turned upside down as we tirelessly await the day we can stop Social Distancing. A few months ago most businesses were focusing on profitability, now most are focusing on extending their cash flow and surviving this pandemic.

All businesses have intellectual property (IP), whether they know it or not. Be it a brand, an invention or website content, IP is an intangible asset that, when properly protected, can enhance the overall value of a business. By the same token, using IP assets of others (no matter how innocent or unwitting that use might be) can threaten the business with liability for unanticipated costs.

Messages are coming at us at a rapid pace. The information highway is dense, crowded and zooming past us at a head spinning rate. Messages come through multiple sources, and we can access them at anytime and anyplace, on our desktops, laptops, tablets and smart phones. But are we getting any ‘smarter’ about how we deliver messages to ensure they are heard, and most importantly, stick?

Over the past few weeks everyone’s life has been turned upside down as we tirelessly await the day we can stop Social Distancing. A few months ago most businesses were focusing on profitability, now most are focusing on extending their cash flow and surviving this pandemic.

ICYMI: We’ve brought back our most popular webinar from Quinn Tempest, Digital Strategist & Instagram Expert, to present her dynamic workshop on Instagram Stories!

With 1 billion active users per month, Instagram is a social media juggernaut. But the platform isn’t just about pretty pictures and hashtags; Instagram is a viable and potent promotional channel for businesses…when used strategically. In this recorded presentation, we’ll cover how to utilize one of Instagram’s most powerful features-Stories—to engage your audience daily.

Find out from the banking experts at Gateway Commercial Bank about how the loan process works to better understand how to access the capital you need for your business.

View the video from Gateway Bank

Gateway Commercial Bank in Mesa has extensive background working with local businesses and developers looking for lending options. As a community bank headquartered here, they are attuned to the local market and work with owners to make sure they get the loan they need.

Hear from the experts at Gateway Bank on when and how to get a loan.

As the holidays are upon us, it is beneficial to update or create a marketing plan for your business this season.

Gain expert advice and helpful tips from Matthew Clyde, Co-founder of Ideas Collide, an award-winning local marketing firm.

Circular Economies are reshaping waste streams. Businesses looking to cut costs and reduce waste are abandoning Linear Models of take, make, and dispose of for this new model that enables longer use or reuse of products and technology.