Building Your Business Brain Trust

In this insightful article, Kelly Lorenzen, CEO of KLM Consulting, encourages entrepreneurs to strengthen their success by building a “Business Braintrust”—a trusted circle of advisors who offer diverse expertise, honest feedback, and strategic support. Lorenzen, a seasoned business consultant with over two decades of experience, explains that running a business doesn’t mean going it alone.

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Branding Basics for Small Businesses

Effective branding is crucial for small business success, helping build trust and recognition. Start by defining your mission, values, and unique value proposition. Create a cohesive brand identity, including a memorable logo, consistent colors, and messaging that aligns with your audience. Use digital platforms strategically to amplify your brand presence. For more insights, visit this article.

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Unlocking Success: Small Business Mastermind Groups

Running a small business can sometimes feel like a solo journey through uncharted waters. But what if there was a secret weapon, a powerhouse of support and innovation, right at your fingertips? Enter the world of Small Business Mastermind Groups – the vibrant communities where entrepreneurial dreams take flight.

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You Started A Business...Now What?

Over the years, KLM Consulting has had the opportunity to talk with hundreds of entrepreneurs and small business owners about their journey. The general consensus seems to be that there are resources to help people get started and succeed, but they wish they knew about them sooner. The ideas are plenty, which makes it challenging to know which steps to do first, second, or at all. These steps for new business owners will help protect, grow, and market your business.

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5 Timeless Marketing Tips For Your Business

One of the most frequent questions my clients ask me is, “What should I be doing to market my business?” These days when people hear the word marketing, they most often think of social media and how to sell their product or service by posting online. Ten years ago, that was not the case; marketing platforms will change, but there are basic principles that will not

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Thinking About Starting a Business? Assess Your Opportunities

You might be wondering if 2021 is the right time to start a new business. There are many more opportunities online for you to find your niche. Also, with the pandemic, many good, talented people are looking for work.

If you are not sure where to start, here are a few things to help you get started.

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